rga links

MICE INDUSTRY WIKI: RGA sponsor a social networking and discussion resource for the MICE industry and are looking for collaborators.

Knowledge Base

Links to marketing tips and articles to help you beat the business downturn ... creative ideas and guidance to maximize reduced budgets and resources.

Grass Roots HBI Meeting Industry Report 2009
offering insights into the current and future picture of the UK meetings industry with highlights from a European and Global perspective.
A Changed Landscape
a strong foundation in difficult times | Deloitte
Sensible Marketing in Tough Times
By Cindy Estis Green
Online hotel marketing tips for a recession
Weathering the Economic Storm
how hospitality companies can thrive in challenging times | Deloitte
A hotels website journey from ineffective to money-making machine
Rob Kall, President of Bookt

Meetings Industry Publications

Meetings & Incentive Travel
Conference & Incentive Travel

Meetings Industry Associations

British Hospitality Association
Data Protection Society
Direct Marketing Association
Eventia
Marketing Society
Meeting Industry Assocaition
Meeting Planners International

Service Links

Marketingfile

SINCE 1990 - RGA is No. 1
FOR THE UK MICE INDUSTRY

The only complete DIRECT MARKETING PROGRAMME specifically tailored to the MICE industry:

TARGETING: Contact lists researched over 18 years, continuously updated and proven sources of bona fide leads among event organisers in leading corporations.
REACHING: Royal Mail approved despatch centre for domestic and international solo direct mail and sharemail. State-of-the-art e-marketing and the only telemarketing centre in the UK specialised exclusively in the MICE industry.
Outsourcing:: An entire universe of outsourcing services for prospecting, maintaining client relationships and closing business cost effectively.
Training:: Training courses, workshops and knowledge base to keep staff trained and motivated.